
Get Up to Speed with Online Marketing: ‘Should be on the desk of anyone wanting to make a success of their online presence.’ Claudio Concha, Big Lottery Fund

Get Up to Speed with Online Marketing: ‘Should be on the desk of anyone wanting to make a success of their online presence.’ Claudio Concha, Big Lottery Fund

Many small business owners I speak to get confused about the difference between social networking buttons and social bookmarking (sharing) buttons.

If you want to create inbound links to your website the easy way, forget reciprocal links, link farms, links pages and joint ventures; use social bookmarking.

Social bookmarking and social networking are very powerful ways of promoting your business online. They are both free and create a kind of online word-of-mouth.

Learn about the wide range of options including blogs, forums, Twitter, Facebook, and LinkedIn etc. and determine which ones best meet your marketing needs.