Does your small business website do all this?
- Get listed well by the major search engines to generate new visitors
- Present a professional online image for your small business
- Contain well-written sales copy designed to create new enquiries, leads and sales
- Include your own email server
(i.e. yourname@yourdomain.co.uk) - Generate even more visitors by interacting with social networking sites like Facebook and Twitter
- Include a blog
- Allow for your business to grow
Ours do…
Our basic website package does all this and more…
Website Visitors From the Major Search Engines
Huge numbers of small business websites are still written by people who simply don’t understand what the major search engines are looking for. Many of them focus on old, out-dated methods that don’t work any more, (e.g. links pages full of irrelevant hyperlinks will get your website penalised by Google). Others focus on methods that never have worked; these include clever animations, pretty graphics and unusual fonts to name a few. These so called ‘web designers’ are more interested in displaying their own ‘talents’ than showcasing your products or services. They are more concerned with showing off their graphic design skills than generating website traffic for you. Getting well placed in the organic search engine listings (free listings) is not rocket science, but most ‘web designers’ still don’t understand it.
Starting at just £495, our websites will get you listed by the major search engines including Google, Yahoo! and Bing because we understand what it takes to do so and focus on those things.
A Professional Online Image
Our websites are designed to give your small business a professional online image that builds customer confidence and encourages referrals. We do this by using tried and tested methods. We use content management systems to organise and present your data in a format which is pleasing to visitors and search engines alike. By using content management systems, it also means adding more content later is easy, so your website can grow with your business. We use professionally designed page layouts – fonts, colours, everything is designed to work together in harmony. Everything we do starts from the concept that your image is vital to the success of your website. All the elements of your new small business website will come together to produce a seamless, professional online image for you and your business.
Well-Written Sales Copy
Let’s face it, once you cut through all the flannel, spin and techno-babble, the text, graphics and everything else on any small business website are their to do one thing – turn your website visitors into customers. After all, that’s why you wanted a website in the first place wasn’t it?
Turning website visitors into customers is a process. Just like any other process it has a beginning, a middle and an end…
- Beginning (Arrival) – A visitor arrives at your website from a search engine or other website
- Middle (Discovery) – They discover what your website has to offer them
- End (Action) – They take some action; leave, buy, make an enquiry, bookmark your page etc.
So once you have achieved step 1, you need to be sure that step 2 convinces your visitors to take specific actions that lead to a sale. How do you do this? By having well-written copy on your web pages that gradually takes visitors towards your chosen action; i.e buy, make an enquiry, bookmark your page etc.
Your Own Email Server Included
No more fred.smith99746@hotmail.co.uk. A professional small business image requires professional email addresses too.
We include your own email server and up to 5 email addresses with our basic small business website package.
yourname@yourdomain.co.uk presents a much more professional image to your customers.
If you need more than 5 we can add as many as you like for just £3 each. See ‘Bolt-On Extras’ below for details.
Automatically Build Referrals with Social Networking
Our websites make it easy for your visitors to tell their friends and colleagues about what you do. They do this by generating word-of-mouth referrals using the power of social networking sites like Facebook, Twitter, Linked-In, Digg, Delicious and many more.
Visitors can even email pages from your website to their friends, print pages, or add your web pages to their favourites – all with just a couple of clicks.
Added to this we include your own blog, an RSS Feed and the power of Google’s FeedBurner. The result is that your new website has all the social networking tools you need to rival any competitor.
Statistical Data at Your Fingertips
Once your new website is up and running you’ll want to know how many visitors you are getting. As standard we set up a Google Analytics account for you and link it to your new website.
Google Analytics will tell you how many visitors you’ve had, when they visited, where they came from, how long they stayed, which pages they visited, what they clicked on and loads more besides.
This gives you data at your fingertips which is quite simply invaluable to your business. You can then make truly informed marketing decisions based upon real factual information, not guesswork.
Our Basic Website Package Includes:
- Home Page
- Your Own Blog (Google loves blogs)
- Contact Us Page (to reduce SPAM emails)
- Professionally Written Page Copy (up to 500 words of text)
- Search Engine Optimisation(SEO) (to maximise your search engine listings)
- Keyword Research (for up to 3 keywords/phrases)
- Search Engine Optimised Images (up to 5 of your own pictures)
- Social Bookmarking Buttons (Facebook, Twitter, etc.)
- RSS Feed (with Google FeedBurner)
- A .co.uk or .com Domain Name for 12 Months (£10 per annum thereafter)
- Web Hosting for 12 Months (£30 per annum thereafter)
- 5 Email Addresses (e.g. yourname@yourdomain.co.uk)
- Basic Training (email, blog, social networking, RSS feed, Google FeedBurner and Google Analytics)
- 12 Months Support (by email and telephone)
Price £495
Bolt-On Extras:
- Domain Name Transfers – free (excluding charges made by your existing provider)
- Additional Domain Names – from £10 each per annum
- Additional Web Pages – from £90 each
- Feature Pages – from £120 each
- Unlimited Additional Email Addresses – £3 each
- Interactive Google Maps – from £30 each
- Embedded Videos – from £15 each
- Online Forms – from £30 each
- Legal Pages – from £60 each
- Online shops and eCommerce – from £120
- Email Marketing – from £60
- Automated Downloads – from £30 each (including PDF files, Excel spreadsheets, Word documents, etc.)
- Your Own Affiliate Programme – from £90
- Onsite Advertising Systems – from £60
…and many more
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