Small Business Marketing

Copywriting

Set the Language to English

2
2nd April 2010
An image depicting the UK and US flags merging

Does your small business present an unprofessional image simply because you are using American, not British English in your documents, letters and emails?

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Advertising 101: 10 Ways to Avoid Common Advertising Mistakes

8
19th March 2010
examples of a bad advertisement and a good advertisement for a small business

Most small business advertising is awful. If you want to make advertising work for your business, use these 10 simple ways to avoid common advertising mistakes.

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Capital Punishment for Small Businesses

5
12th February 2010
an image depicting a game of hangman where the condemned man is a stickman made of capital letters

For all you small business owners, do yourselves a big favour and learn a trick used all the time by big business (one they are using right under your nose).

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The 6 Golden Rules of Website Design

3
2nd February 2010
an artist's pallette

So you want a new website – great! But before you engage the services of a web designer and part with your hard-earned cash, consider a few points:

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The Irresistible Offer

0
1st February 2010
The Irresistible Offer: How to Sell Your Product or Service in 3 Seconds or Less by Mark Joyner

‘The Irresistible Offer’ by Mark Joyner presents a new, effective, and ethical way to sell based on what you′re selling, not how you′re selling it; pure genius!

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How to Win Friends and Influence People

2
29th January 2010
How to Win Friends and Influence People by Dale Carnegie

Written by Dale Carnegie in the 1930s, “How To Win Friends And Influence People” is a real classic. Since then it has sold over 16 million copies worldwide.

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Brilliant Copywriting

1
27th January 2010
Brilliant Copywriting by Roger Horberry

If you’ve ever tried to create a really persuasive piece of copy that grabs your reader’s attention, then you’ll know it’s harder than it looks.

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